Account holders will only be able to invest in company farming projects when they select this option.

How it Work

Group Investment

Investor will be able to enter the market via group investment . what group investment does it gives like minded investors the opportunity to take advantage of the market. We Trade ltd will pool investors funds together and invest it in a ( active sweet potatoes farmer portfolio ) to increase productivity of sweet potato's and profit returns. The group investment is mostly for small investors who wants to be apart of market but only can invest a small amount of there capital.

Standalone Investment

Is mostly for large Investors who wants to invest in the sweet potatoes sector. We trade ltd will provide the option for large investor's to invest in a ( specific sweet potatoes farmer portfolio ) which meet their investment goals and profits return.

Independent Farmers

Introduction

Market Definition

Sweet potatoes are a type of root vegetable with a sweet flavor and a starchy texture. Sweet potatoes have a fibrous texture and are incredibly nutrient and mineral dense. Additionally, sweet potatoes enhance digestion and support gut health, among other advantages. Sweet potatoes are naturally anti-inflammatory and rich in antioxidants. Additionally, sweet potatoes come in various hues, including purple, orange, and other. Sweet potatoes are preferred in many functional foods and baby food products because they are rich in a variety of vitamins and minerals. Sweet potatoes are used in many different ways across regions.

Drivers:

RISE OF HEALTH AWARENESS AMONG CONSUMERS

Consumers are now more conscious of their health due to their changing lifestyles, so they are paying closer attention to what they have to eat. This alteration has increased consumers' popularity of plant-based, low-calorie, sugar-free, dairy-free, and gluten-free foods.

Growing rates of non-communicable diseases like cardiovascular disease, diabetes, cancer, obesity, and overweight among consumers contribute to this change in the population.

INCREASING CONSUMPTION OF PROCESSED FOOD

The market consumption trend towards processed food has been driven by people's changing lifestyles and hectic schedules. The unfortunate global spread of the coronavirus has caused this consumption to rise even further. Because of the rise in consumption, businesses have been forced to develop new products and healthier alternatives. Despite all the innovations, sweet potatoes are the only ones used as an ingredient in processed foods.

GROWING MARKET FOR FOODSERVICE IN THE SWEET POTATO SECTOR

Any food-related trend in the market is not just limited to producers of food and beverages. The movement spreads across industries and results in fresh ideas. Foodservice sectors have been incorporating this change in their strategic advancements as the food and beverage sector has seen progressive growth in the consumption and demand for sweet potato products. Many food service businesses have been introducing new products based on sweet potatoes as an ingredient in various regions.

Restraints

HIGHER PRICE OF SWEET POTATO PRODUCTS COMPARED TO POTATOES

Sweet potato products are more expensive than potato products because of the high cost of raw materials. The fact that sweet potatoes are challenging to grow and demand more labor and money during cultivation is another factor contributing to the increase in the price of sweet potato products.

Due to the high cost of raw materials and the labor-intensive manufacturing process, there are now only a handful of significant market players, leading to sweet potato products' premium and pricey status. This is another factor contributing to the increase in the price of sweet potato products.

EASY AVAILABILITY OF SUBSTITUTES

Potatoes are among the top vegetables produced and consumed globally. Sweet potatoes are less common than potatoes, which have more uses worldwide. As a result, consumers can easily access potatoes in various shapes and forms over sweet potatoes.

Due to such instances and the abundance of potato alternatives, manufacturers and consumers are looking for products made from potatoes rather than sweet potatoes. As a result, sweet potato growth will be constrained and slow worldwide.

Opportunities

GROWING MARKET OF FUNCTIONAL FOOD AND DIETARY SUPPLEMENTS

The market for sweet potatoes will see many new and upcoming opportunities with the growth of functional food and dietary supplements in light of such developments and growing consumer and manufacturer awareness of the health benefits of the sweet potato. The increasing market of available food and nutritional supplements will create opportunities for the global sweet potatoes market due to the growing health consciousness among people.

VARIOUS PRODUCT LAUNCHES AND DEVELOPMENTS

A new requirement has driven the market in these changing times. This need is expressed in the demand for natural nutrition products. Among them, there has been a surge in demand for products on the market that are used in various applications, including baking, cooking, processed foods, and others. This demand has led to several developments in the market.

Challenge

UNFAVORABLE ENVIRONMENTAL CONDITION BRAND EQUITY OF THE PRODUCT

Manufacturers find it difficult to enter this market due to these issues. Additionally, because sweet potatoes require a lengthy time commitment for any returns on investment, many manufacturers are hesitant to enter this market and instead opt to only pursue sweet potatoes as a side business, which limits the sweet potato's ability to spread throughout the world.

Global Sweet Potatoes Market Scope

The global sweet potatoes market is segmented into six notable segments based on type, product type, nature, packaging type, end user, and distribution channel. The growth amongst these segments will help you analyze major growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

Whole Product
Processed Sweet Potatoes
Paste/Purees
Sweet Potato Flour

On the basis of type, the global sweet potatoes market is segmented into whole product, processed sweet potatoes, paste/purees, and sweet potato flour.

Product Type